Research Report on China Supermarket Private Brand Commodities, 2017-2021

Source: http://www.shcri.com/consumer-retailing/33327-research-report-on-china-supermarket-private-brand-commodities-2017-2021.html

The business revenue after tax of entity supermarkets was CNY 2.9 trillion with an increase of 4.1% YOY in 2015, of which the hypermarkets, common supermarkets and convenience stores were respectively CNY 0.7 trillion with an increase of 5.2 % YOY, CNY 2.1 trillion with an increase of 3.5% YOY and CNY 0.06 trillion with an increase of 7.6% YOY. Meanwhile, it is expected to reach CNY 3.3 trillion with a compound growth rate of 2.4% by the end of 2020, of which the hypermarkets, common supermarkets and convenience stores are respectively CNY 0.8 trillion with an increase of 3.1 % , CNY 2.3 trillion with an increase of 2.0% and CNY 0.08 trillion with an increase of 5.4%.

The transaction amount of supermarket commodity e-commerce was CNY 212.5 billion with an increase of 41.0% YOY and a penetration rate of 6% in 2015. Meanwhile, it is expected to reach CNY 515.8 billion with a compound growth rate of 19.4% and a penetration rate of 13.6% in 2020. The business of foreign-owned TESCO was sold to China Resources in 2014.

Meanwhile, market shares of Carrefour (China) declined for five consecutive years and 18 stores were closed in 2015, which shows its possible retreat as well as dependency on global market for profits in China. Foreign-owned markets without breakthrough in local fields will be phased out in China, leading to higher shares of domestic enterprises.